Management

The 70% Failure Rate: Why are most Business Transformations STILL getting ‘Lost’? – Interview Rupert Brown

Dirk VerburgLeave a comment

McKinsey’s infamous stat haunts every executive: 70% of all change management efforts fail. Despite decades of expertise, this number seems frozen in time. Why?

In the 35th episode of the Leadership 2.0 podcast, I sat down with a true transformation veteran, Rupert Brown, author of the eye-opening book, ‘Lost in Transformation’.

Rupert is an experienced Chief People Officer and change management specialist with deep expertise in M&A, digital transformation, and turnarounds, having advised giants like Procter & Gamble and Maersk.

This wasn’t just a discussion of tactics; it was a candid, emotionally intelligent discussion on how Transformations can be handled better.

Tune in to learn about:

  • Why Transformation projects continue to fail
  • The difference between Change and Transformation
  • The Bad Reputation of the word ‘Transformation’
  • Why we still struggle with Change Management  
  • In-Groups and Out-Groups in Change Management Processes  
  • Chief Acceleration Officers
  • Trust is Energy
  • Crises as Catalysts for Change
  • The impact of our Permacrisis on Change Management 
  • Behavioral Skills to cope with the BANI world’
  • Change Management and AI

If you’re leading a transformation—or struggling to survive one—you can’t afford to miss this. Rupert delivers the hard truths and the practical guidance needed to shift from ‘being Lost’ to becoming ‘the Leader of change’.

► You can watch or listen to a podcast with our conversation on:

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Coaching in the workplace – An interview with Zena Everett

Dirk VerburgLeave a comment

Most of us are acutely aware of the gap between how organizations aspire to operate and the everyday reality of working within them.

This discrepancy often has a negative impact on the motivation and well-being of employees, ranging from a decrease in employee engagement, to mental health issues,

In her book ‘Badly Behaved People’, my fellow executive coach Zena Everett describes a number of real-world cases about how this discrepancy can manifest itself, and, perhaps more importantly, how we can address them

What I particularly like about about this book is how Zena makes complex psychological concepts (for instance, Transactional Analysis) accessible without oversimplifying them, and demonstrates how they can be applied in the workplace.

In our conversation about her book, Zena and I discussed the following topics:

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The Company Culture of On – An interview with Alessandra Del Pino

Dirk VerburgLeave a comment

There are some companies I deeply admire, and On, the Swiss sports and apparel brand is definitely one of them! Not only do they make amazing products and have an extremely powerful brand, they also have a unique company culture.

For this reason, I was thrilled to sit down with Alessandra Del Pino, Head of Engagement & Talent Growth at On, to discuss the company culture of On, or, as Alessandra describes it, their ‘secret sauce’.

During our conversation, we covered the following topics:

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